The game is set, probably for a 2011 holiday season release.
Also see . . .
Star Wars: The Old Republic "Choose" Trailer
Star Wars: The Old Republic Jedi Consular Class - Trailer
Star Wars: The Old Republic - Join the Fight - Comic-Con 2011-Trailer Preview
Star Wars Arcade Game and Atari Commercial 1983
Star Wars Kinect allows "the force to flow through you!"